Built for operators who live by the number.
Ecommerce (DTC / COD)
Conversational-commerce engines and honest ROAS in markets where returns are part of the truth.
Education & training
Always-on enrolment systems — paid, SEO, and AI-search visibility. The FIT playbook.
Funded growth teams
Senior, hands-on AI direction for teams that have to show a collected number to a board.
Three ways to start.
AI-Search Readiness Audit
A fixed-scope read on whether AI engines can find, trust and cite you — with a prioritized fix list. 5–7 business days.
AI Marketing System Build
A live multi-agent system built around your funnel — research, draft, QA, publish, measure — then handed to your team.
Fractional AI Marketing Leadership
Senior, hands-on direction: what to build, what to buy, what to skip — with the two-number rule on every report.
Operator judgment, builder execution.
13 years building marketing for the Saudi market — founder/CEO across three agency groups (TAR, DAAD and Insight) — now building the AI systems myself. I have run accounts, owned delivery pressure, and reported the collected number to people who could fire me. That is why the work is scoped around decisions, systems and handover, not a vague agency retainer.
Map. Build. Ship. Compound.
Map
Audit the funnel, data and tools. Find where agents earn their keep.
Build
Architect the multi-agent system around your real workflow.
Ship
Deploy live, measure against baseline, tune in the open.
Compound
Hand over the keys. The system improves while you sleep.
Defined outcomes, not a meter running.
Every engagement has clear outcomes, review points, and a handover plan. Ongoing work continues only where continuous optimization creates measurable value — never a retainer that bills by default.
Before you book.
Do you work on-site or remotely?
Fully remote. I work with founders across Qatar, Saudi, the UAE and the United States — async-friendly, with calls in your timezone.
Will my team be locked into you?
No. Every engagement has defined outcomes, review points and a handover plan. Ongoing work continues only where continuous optimization creates measurable value.
How do you measure results?
The two-number rule: every report shows both the platform-reported number and the real, collected number. You always see gross and delivered.
Do you work in Arabic and English?
Both. Systems, content and reporting ship in English and Arabic — including right-to-left layouts and GCC-native phrasing.
Do you only advise, or do you build?
I build. These are working multi-agent systems and automations in production — not advice decks or prompt templates.
What does it cost to work with you?
It depends on scope — an audit, a system build and fractional leadership solve different problems. Start with a systems diagnostic; I will identify the sensible first step and send a clear, scoped proposal before any commitment.